Welcome to the LDM BLOG

5 Keys to a Strategic Marketing Partnership

For the past several months, I have been working with a few companies developing strategic marketing partnerships. This is not something I have had much experience with in the past, so I wasn’t sure exactly how it would work. I had a few concerns about entering into such a shared arrangement. I wo...

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July 16, 2013

A Guide To Google Adwords Enhanced Sitelink Extensions

In my article about the changes coming with Google’s Enhanced campaigns, I discussed the new features and abilities that will be implemented across all campaigns in Google Adwords this month. I have received a lot of questions about the benefits of the new site link extensions and the best way to ...

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June 18, 2013

Music in the Workplace

During finals week, Spotify became my best friend. Distractions were everywhere and being able to plug in my headphones and get into the zone was key. With the semester over and my summer internship beginning, the real question that entered my mind was: can I use my headphones in a workplace? I wasn...

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June 07, 2013

Google Adwords Enhanced Campaigns: The “Legacy” Dies

Google has been talking about Enhanced Campaigns and encouraging AdWords users to switch over to the updated model for months. On 6/22/13 Google will update all Legacy Campaigns into this format, leaving the old structure in the dust. So what does this mean for the current Legacy community? These up...

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June 03, 2013

Londes Digital Marketing Hires Jarod Salton

Rochester, NY – Londes Digital Marketing, a full-service digital marketing firm, has hired Jarod Salton of Binghamton, NY as a social media specialist. He will be responsible for managing the social media efforts, as well as aiding in the SEO efforts for local level clients. Prior to joining Lond...

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April 12, 2013

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